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Professional people
for positive impact

Frequently Asked Questions

Our services

Changemakers

PUM is a Dutch NGO headquartered in The Hague, and was founded in 1978 by the confederation of Netherlands Industry and Employers (VNO-NCW) and the Dutch Ministry of Foreign Affairs. Over the past 45 years, PUM has collaborated with more than 40,000 businesses worldwide. PUM currently maintains an expert pool of 1,200 professionals who provide voluntary advice across more than 30 sectors of the economy. With a presence in over 30 countries, PUM undertakes about 1,500 projects annually, supported by a vast global network comprising 130 representatives.

PUM works with small and medium-sized enterprises (SMEs) as well as entities that support them. Our clients are true changemakers, who have the ambition to grow, operate sustainably and inclusively, and create a lasting positive impact on their communities.

Our values & impact areas

PUM's core values are impact-driven, equality, commitment and expertise. Motivated by these core values, PUM is committed to making a meaningful impact on communities, focusing on social, ecological, and economic dimensions. Operating on principles of equality and respect, PUM emphasises responsibility and accountability in creating lasting and positive results. Through the sharing of knowledge, skills, experience, and connections, PUM endeavors to boost SDG 8: Decent Work & Economic Growth.

PUM's impact areas encompass strengthening entrepreneurship and business ecosystems, intensifying social dialogue, promoting gender equality and women’s empowerment, fostering youth entrepreneurship and employment, contributing to climate change mitigation and adaptation efforts, contributing to food security, and driving digitalisation and innovation.

Meet our Executive Board

Ariette Brouwer
CEO
Peter Bongaerts
COO
Together we grow.

Meet our Supervisory Board

Ingrid Thijssen
Chair; President of VNO-NCW, the Confederation of Netherlands’ Industry and Employers
Jacco Vonhof
Vice-Chair; President of MKB-Nederland, the Royal Dutch Association of Small and Medium-Sized Enterprises
Laila Ait Baali
Member; Director of Vereniging NOV
Coen van Haeringen
Member
Raymond Puts
Member; CEO AWVN
Rob Wolleswinkel
Member; co-CEO and CTO Elysian Aircraft

Together we grow

PUM believes in the power of collaboration and in the magic that happens when diverse perspectives meet. When bringing together unique expertise, all pursuing the same goal, solutions that no one had thought of before are generated. Creating value that cuts through borders and benefits everybody involved.