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Enabling international growth in Colombia

Eurosemillas

In Boyacá, Colombia, Eurosemillas is reinforcing its internal organisation to position itself more strongly in international markets. The company has been working closely with PUM, both on location and remotely. Over the years, this collaboration has contributed to stronger financial management, quality control and strategic direction. The result is a more structured and measurable organisation, better prepared to expand market presence, strengthen commercial relationships and enhance technological efficiency.

Founded in 2001 in Boyacá, Colombia, Eurosemillas has developed into a national leader in high-quality horticultural production. The company focuses strongly on innovation and has introduced greenhouse-grown tomatoes, grafted plant technology and specialty crop production in the region.

Eurosemillas operates across several activities within the horticultural value chain. It produces premium fresh vegetables such as tomatoes, cucumbers and peppers for specialised markets, while also applying advanced grafting techniques that increase plant vigour, productivity and disease resistance. In addition, Eurosemillas runs professional nursery operations supplying high-quality seedlings to growers and works on the introduction and distribution of innovative seed varieties through partnerships with international breeding companies.

 long-term collaboration

Over the years, several PUM experts have been involved in projects focusing on organisational development and management strengthening. PUM representative Juan
Alfonso Contreras has coordinated the collaboration, visiting the company several times and facilitating various expert advice trajectories.

As the company continued to grow, earlier recommendations needed to be reassessed and aligned with new organisational realities.  In 2025, the company requested a follow-up project to further strengthen management capacity across financial management, human resources, international market development and quality management for products destined for export.

Strengthening the   company

Preparation for this follow-up project started remotely, allowing the expert and the management team to define a clear and focused work plan. During the project, progress was evaluated, and current management challenges were addressed. The emphasis was on standardising administrative, financial and production processes. Clear structures were introduced to improve coordination between departments and to enable management to monitor performance more effectively. Particular attention was given to strengthening quality assurance procedures for products aimed at international markets, ensuring compliance, consistency and export readiness.

 

Results and further impact

The collaboration has created a stronger organisational backbone. With clearer processes and measurable targets, Eurosemillas is better equipped to grow sustainably and compete internationally. Improved internal control and quality management enhance the company’s credibility in export markets. At the same time, stronger financial and human resource management supports long-term stability and responsible expansion.

By professionalising its internal organisation, Eurosemillas contributes to a more competitive agricultural sector in Colombia. Reliable, high-quality seeds strengthen farmers’ productivity and resilience, while the company’s growth supports employment and economic development in the region.

Javier A. Gomez
Marketing Director, Eurosemillas

“Our long-standing
collaboration with PUM has
enabled us to strengthen
our organisation along the
way. We believe that
success comes from
consistent effort and
disciplined work; after all,
‘the only place where
success comes before work
is in the dictionary’.”

Interested in this project? Get in touch with

Juan Alfonso Contreras

Representative Colombia, Bogota